Financial Judgement of 2011

Doing taxes for Sword’s Edge Publishing and realizing what an incredibly unprofitable venture it is. If I had paid myself 3 cents per word, we would have had a net loss of $ 3.530 in calendar 2011. Since I don’t pay myself, we only lost $ 420.

As a point of reference, we had $1762.13 in revenue for 2011.

Now, since most of the stuff published in 2011 was written in 2010, I can’t say I wrote it all in 2011, but we published 120,920 words that had not been published anywhere previous in 2011. On a standard of 250 words per page, that’d be about 480 pages published in 2011.

The costs of operating SEP in 2011:
Production (Print) 406.10
Sub contracts 700
(including: Art 200; Layout 300; Maps 50; and Editing 150)
Advertising 247.75
Travel 551.24
(this is for GenCon, but can only claim 50% of actual costs, so I could claim 275.62 for tax purposes)
Internet : 381.95
Podcast hosting 72
Website hosting 86.69

Taxes: sometimes they unearth some interesting stuff.

Monthly Sales for February 2012

Well now, things certainly have slowed down now, haven’t they? Given that I don’t anticipate having any new products coming out in the near future, the trajectory for sales is likely a continued downward trend that will level out somewhere around beer money. I can live with that. Sword Noir has made back 87% of its investment, and Kiss My Axe has made back 33%, a third of the way to profitability. I can live with these numbers. They indicate that at some point these products will be profitable.

Not everything is.

Total Sales for February 2012
Arcane Kingdoms
Arcane Kingdoms, 1
Gifts of the Elder Gods, 1

Covert Forces
Canada’s Combined Security Reconnaissance Section, 1
Covert Forces Redux, 1

Sword’s Edge System
Crossing the Millers, 12
Kiss My Axe, 17
Suffer the Witch, 15
Sword’s Edge System, Free Rules, 46
Sword Noir, 20
The Kheufer Scrolls, 11

Operation Nearscape, Free Product, 3

Total Sales to Date
Albenistan: Election Day (Modern Dispatch 113): 30
Khorforjan Gambit: 100
Qalashar Device: 113
Raid On Ashkashem: 154

Arcane Kingdoms
Arcane Kingdoms: 36
Gifts of the Elder Gods: 32
For Simple Coin: 54

Charity Products
Relief Effort: 55

Covert Forces
Canada’s Combined Security Reconnaissance Section: 92
Covert Forces: 100
Covert Forces Redux: 149
In Her Majesty’s Service: 129

Cyber-state Avatar Toolkit: 35
Line Zero: 32
Operation Nearscape, Free Product, 277

Sword’s Edge System
Crossing the Millers, 78
Kiss My Axe, 106
Suffer the Witch, 53
Sword’s Edge System, Free Rules 896
Sword Noir 310
The Kheufer Scrolls, 122